Workshops & Seminars -
Workshop Details
In This Section:
Find a Workshop or Seminar:
Workshops and Seminars
Boosting Sales & Productivity
- Know your business USPs
- Sales is everyone’s job
- Routes to market
- Distribution channels
- Asking for and securing the business
- Good admin and processes drive sales
- Productivity audits
Direct and E-Marketing
- Tactical direct mail
- Email marketing that works
- Working your website harder
- Successful pay-per-click advertising
- Using online booking engines
- Non-offensive personal selling
Making the Media Work
- The value of public relations
- Newsworthy stories
- Types of media and publications
- Maximising PR opportunities
- Planning a PR campaign
- Writing a press release
Measuring Up and Business Planning Seminar
- The Profit Through Productivity programme
- Introduction to Benchmarking
- The ‘Business Health Check’
- Best practice in the tourism sector
- Implementing best practice in your business
- The planning process
- where your business has been
- where it is now
- where it is going
- and how it is going to get there
- Your business plan
Achieving Excellance Through People
Workshop Includes:
- Attracting the right staff
- 'Best Practice' employment standards
- Improving your working practices
- Getting the most out of people
- Achieving the standards you want
- 'Excellence Through People' recognition
Continuous Improvement and Innovation
Workshop Includes:
- The need to innovate
- Satisfying the more sophisticated customer
- Researching and identifying your own business challenges
- Core areas of innovation - e.g. marketing, IT, managing staff
- Implementation and monitoring successes